#15 - Reviving our Website!

I have to admit, our web business has never been our main focus.  We have a busy retail store and that takes up most of our time and energy.  In the store, we get instant results.  We get to see if our clothing is a good fit and choice.  We get to fulfill customers immediately and the process is totally hands on.  For those reasons, the website has been sadly neglected.  What we do use the website for, is marketing.  Our customers in Ontario see what's on the site and choose to come in based on that.  However with the store being so busy lately there has been no time to really update it with new styles.

Our solution?  To hire a new employee specifically for the website!  We are really excited about that and she is 100% committed to updating the site, handling the shipping efficiently, and being on top of all customer service needs.  We hope to show you a whole new side of us very soon!

#14 - Social Media - Like Us and Win!!

I can't believe how long it's been since I posted.  Admittedly the Fall and Winter are always a lot slower in the store so I tend to hibernate and wait for the excitement of Spring.  These last few months I've tried to get more active on Facebook.  I see other retailers really making a difference in their businesses by reaching out to their customers through social media.  At times I wonder if people get overwhelmed by everyone vying for their attention on Facebook so I tend to be more conservative.  It's something I want to work on because I think it's a great channel to reach a large number of women.  So I'm officially launching a "Follow us on Facebook Contest"!  Simply like our fan page and you'll be entered to win 1 of 5 $100 gift certificates that can be used either online or in the store!

Enter to Win!